Therefore, at this year’s Awards, Amstel Malta- is saying, “It is time for the spotlight.” Oriakhi stated. However, the industry’s intense saturation has made it difficult for creatives who haven’t found their way to the spotlight to have their art appreciated. “The African creative industry has experienced tremendous growth in the past decade. Marketing Director, Nigerian Breweries Plc, Emmanuel Oriakhi disclosed that Amstel Malta and Zagg Energy +Malt were not just sponsors but catalysts that ignited a passion for creativity that transcended boundaries and elevated African cinema to unprecedented levels. With Amstel Malta and ZaggEnergy+Malt as official sponsors, the Ninth Edition would remain an unforgettable extravaganza that will leave audiences spellbound and craving for more.” The AMVCAs, Africa’s pinnacle celebration of cinematic brilliance, are set to embark on a journey of unrivaled splendor and recognition of exceptional talent. Until now, not many were aware that SON had changed its NIS sign.Two Nigerian Breweries brands Amstel Malta and Zagg have made fresh bold steps with the sponsorship of the Ninth Edition of the Africa Magic Viewers’ Choice Awards (AMVCAs), the management of the company has stated.Īccording to a statement by the breweries giant, the premium malt drink, Amstel Malta, and Zagg, a blend of Energy and Malt flavour, joined forces to add glitz and glamour to the entertainment platform to give Nigerians unbridled satisfaction.Īccording to the statement issued by the company, “This dynamic collaboration marks an exhilarating milestone in both brands’ relentless commitment to fueling the African entertainment industry with unmatched excitement,” the statement stated. Amstel Brewery ( Dutch: Amstelbrouwerij, Dutch pronunciation: mstlbrwri) is a Dutch brewery founded in 1870 on the Mauritskade in Amsterdam. However, it is important to note that this is yet to be confirmed by Business Post.Īccording to what we heard, one of the competing brands capitalised on producers of Amstel Malta’s inability to notify its consumers of the changes in their repackaged malt drink. ![]() Meanwhile, there are strong indications that the ‘fake Amstel Malta rumour’ may have been sparked by competing brands. ![]() ![]() However, checks done by Business Post revealed that makers of the product, Nigerian Breweries (NB), only repackaged the Amstel Malta when it introduced its ‘Why Add More’ Amstel Malta drink few months ago.Īlso, the difference in the NIS logo, Business Post learnt, is due to the fact that SON has changed its NIS logo, which NB made to reflect in the repackaged can drink. It said, “It’s the same Amstel Malta you love, same great taste and premium quality. ![]() However, reacting to the issue, Amstel Malta, via its official Facebook page, noted that there is no fake Amstel Malta in circulation. In the picture being passed around on social media, it was observed that the NIS sign of Standard Organisation of Nigeria (SON) on two cans of the Amstel Malta were different.Īlso, while there was ‘low sugar’ on one can drink analysed in the picture, the other had only ‘Malt Drink No Alcohol’ on it. The rumour has been making the rounds and has thrown some consumers of the malt drink into confusion. From February 4th to 18th, 2023, Amstel Malta Ultra’s Choose Your Wellness 15-day cleanse brings you a challenging yet fun way to spice up your fitness lifestyle and build healthy habits. For few days now, there have been apprehensions among consumers Amstel Malta in Nigeria concerning a picture claiming there were counterfeits of the product in circulation.
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